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10/22/07 -
The Nielsen Company,
the world's leading provider of marketing information, audience
measurement, and business media products and services, has
contracted with Mercury to review and make recommendations regarding
their vehicle replacement criteria and retention cycle in an effort
to reduce the Company’s total cost of vehicle ownership.

For decades, the team at Mercury has
provided comprehensive advisory services in the area of fleet replacement planning
services. We have designed programs that have
brought reliability to fleet operations
along with short-term fiscal stability and
long-term economic value to our clients.
Mercury can establish realistic vehicle
lifecycle standards and strike the desired
balance between your capital expenses and
your operating expenses. Together, we can
also determine the method of replacement
financing that is best for you, such as ad
hoc appropriations, lease-purchase, debt
financing, or a hybrid approach.
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